- JCB432Defensive Data StrategiesLSM522Applied Marketing Strategy and Decision-Making ToolsSHA712Crisis Communication PlanningJCB411Brand PurposeJCB412Brand StrategyJCB413Brand PositioningJCB414Brand PlanningJCB415Brand ActivationJCB416Brand MeasurementLSM321Digital Transformation in MarketingLSM322Marketing Automation and AIJCB431Data Privacy in MarketingSHA711Communication Planning for ChangeJCB433Data Protection SolutionsJCB434Emerging Data Privacy ChallengesLSM323Growth Marketing with AISHA741Social Media StrategySHA742Social Media Marketing Across the Purchase FunnelSHA743Creating Effective Content MarketingSHA744Building the Brand Through Influencer MarketingSHA745Social Listening and Community ManagementSHA746Measuring Social Media Marketing SuccessMRKSYM01Marketing SymposiumAAP107Professional PhotographyAAP106Building a Photography PortfolioAAP105Style and Expression Through PhotographyAAP104LightingAAP103Digital Asset ManagementAAP102Camera Selection and MechanicsAAP101Photography FundamentalsLSM556Optimizing Digital Advertising with AnalyticsLSM515Understanding the Digital Marketing Landscape and the Customer FunnelLSM518Implementing an Integrated Digital Marketing PlanLSM516Assessing Opportunities in Paid Digital MediaLSM517Assessing Opportunities in Owned Digital MediaLSM671Pricing StrategyLSM555Market Response ModelingLSM524Creating and Communicating the Value of Your BrandLSM551Measuring Customer PreferencesLSM553Using Data for Positioning BrandsLSM526Distribution Strategy and International MarketingLSM554Predicting and Managing Customers' Lifetime ValueLSM521Essentials of Marketing StrategyLSM707Communicating with the MediaLSM708Strategic PR PlanningLSM709Hiring and Managing PR AgenciesLSM525Introducing New Products: Successes and FailuresLSM552Analyzing Segmentation and TargetingLSM523Market Research and Analysis
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