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B Corporations are businesses that have gone through a rigorous evaluation to prove that they are run with the intent of building a world where “business” isn’t a dirty word. Over the course of the last decade, the pursuit of B Corp certification has become an endeavor that thousands of business owners around the globe find worthwhile.
ESG investing has surged recently, but the question of how to define a sustainable company varies among every asset manager, impact investor, and index. B Corp certification has become a standout way of proving your sustainability cred, with names like Patagonia and Danone NA touting their status, but when companies go looking for investors, does it pay off? And how do you reconcile the legally binding language of taking the next step and incorporating as a benefit company with the fiduciary responsibility to shareholders?
Co-hosted with the Center for Sustainable Global Enterprise and the Capitalism and Social Good Group.
ESG investing has surged recently, but the question of how to define a sustainable company varies among every asset manager, impact investor, and index. B Corp certification has become a standout way of proving your sustainability cred, with names like Patagonia and Danone NA touting their status, but when companies go looking for investors, does it pay off? And how do you reconcile the legally binding language of taking the next step and incorporating as a benefit company with the fiduciary responsibility to shareholders?
Co-hosted with the Center for Sustainable Global Enterprise and the Capitalism and Social Good Group.