The challenge many businesses face right now is to decide which AI initiatives should be top priority and what parts of the business may benefit the most from using AI. The pace of AI investment is decelerating at the infrastructure layer (data centers, equipment, and systems) and rightly so, as the greater opportunity lies within the enterprise layer (operational, transactional, and service data).

Personalization in the eCommerce customer experience is top of mind for many organizations right now, and for good reason. Personalization is powerful.

Join Lutz Finger, Senior Lecturer at Cornell University and author of the eCornell certificate program Designing and Building AI Solutions, to discuss his framework for maximizing value with AI and deciding where to focus your goals and priorities. He will analyze various industries ranging from media to healthcare to retail and show that, with the right framework, the businesses that balance data and customers will win.