Nick Fabrizio PhD, FACMPE, FACHE, is a principal consultant with the MGMA Health Care Consulting Group and serves on the faculty at Cornell University’s Sloan Program in Health Administration, where he has also served as the executive in residence. His primary expertise is in physician practice management and managing complex physician-hospital relationships.
Healthcare organizations and the physicians who run them often approach the task of management in much the same way as they approach a patient: they quickly identify symptoms or problems, make a diagnosis or analysis, and develop a treatment plan or solution. While this technique may work when making decisions about day-to-day operations, it's inadequate for evaluating the overall health of an organization and for making long-term survival plans. Effective strategic planning requires healthcare managers to shift their perspective from being a service organization to being a business.
This course teaches you several models to help you lay the foundations of a strategic plan based on the existing strengths, weaknesses, opportunities, and threats facing your organization. Ultimately, you will learn how to collect the right data to help you evaluate whether to invest in, discontinue, or develop certain products and services to ensure any strategic plan you devize will be profitable and in alignment with your organization's mission and vision.
Key Course Takeaways
- Map out the strengths and weaknesses of your organization in order to create a profitable and attractive strategic plan
- Decide whether to invest in, discontinue, or develop certain products and services
- Devise a strategic plan for your organization based on the existing strengths, weaknesses, opportunities, and threats facing your organization
- Identify areas for improvement and potential growth