Course Overview
This course will equip you with the skills to effectively communicate your political cause to the public. You will explore the power of narrative and storytelling, discovering how to craft compelling advocacy stories that resonate with diverse audiences. You will gain hands-on experience engaging with the media, including drafting and distributing press releases. You will also delve into creating and publishing letters to the editor and op-eds, providing you with a comprehensive toolkit for public advocacy.
You are required to have completed the following courses or have equivalent experience before taking this course:
- Community Organizing
- Legislative Advocacy
- Administrative Advocacy
Key Course Takeaways
- Use narrative and storytelling to engage the media and share an issue with the public
- Engage the media and draft a press release
- Draft and publish letters to the editor and op-eds
How It Works
Course Length
2 weeks
Effort
3-5 hours per weeek
Format
100% online, instructor-led
Who Should Enroll
- Nonprofit leaders and professionals
- Government agency leaders and professionals
- Professionals working in NGOs, U.S. advocacy, community, and civic organizations
- Public office candidates
- Students in law, social work, and social sciences
- Union representatives
- Private sector professionals working in human services, healthcare, and environmental-related roles
- Academics and researchers
- Elected local government officials
- Individuals interested in policy advocacy
Get It Done
100% Online
100% Online
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