Once you have worked out small-scale manufacturing for your physical product, you will explore a framework called Design for X. Design for X encompasses all aspects of planning for high-volume production, where "X" can be Manufacturing, Assembly, Testing, Upgrade, Repair, Sustainability, End-of-Life, Installation, and Start.
Design for X incorporates best practices from the experiences of physical product developers in making a reproducible product. You will apply these ideas to design a large-scale manufacturing process that is efficient and cost effective. This will enable you to reduce the number of steps in the process, build quality into manufacturing, and design for customer ease in the upgrade, repair, and end-of-life of the product, among other considerations. In sum, Design for X will enable you to please your customers with an excellent product that functions as promised.
This course includes a video tour of a contract manufacturing firm near Cornell University. In this video, you will observe the process of plastic injection molding, a common and inexpensive process that many physical product entrepreneurs use to manufacture their products.
KEY COURSE TAKEAWAYS
Select a contract manufacturer
Develop a production ramp-up strategy
Determine quality assurance roles and schedule testing
Visiting Lecturer, Samuel Curtis Johnson Graduate School of Management
Ken Rother is the Director of Rev: Ithaca Startup Works as well as its Hardware Entrepreneurship program. He is the Managing Director of Cornell’s eLab student accelerator program, teaches entrepreneurship at the Johnson Graduate School of Management, instructs and coaches in several technology commercialization programs including NSF I-Corps, and is a Venture Partner at Cayuga Venture Fund.
Mr. Rother has held multiple senior business and technical positions for organizations such as Discovery Communications, Reuters, Matrox, and the Toronto Stock Exchange. He has direct startup experience, having co-founded a software business in Toronto and joined an early-stage online media business in New York, both of these startups concluding with successful exits.Most recently, Mr. Rother was the Senior Vice President of Digital Media at Discovery.